Sono Bello®. solutions for every body.

at a pivotal moment of growth, Sono Bello® sought to elevate its messaging and broaden audience reach. while its services were best-in-class, the brand’s medical voice was getting lost in translation.

through a strategy grounded in lifestyle benefits and earned credibility, the work repositioned the brand and activated a full-scale omni-channel campaign—spanning digital, advertising, and ambassador-led content designed to connect and convert.

broadcast + digital.

brand strategy | creative development + production + post-production across channels | casting

Sono Bello brand strategy and creative development for omni channel content including casting a user group of actual patients.
Three women smiling and celebrating in an ad for Sono Bello, with text promoting confidence on every body.
Sono Bello collage showing a woman before and after a body contouring procedure, focusing on her abdominal area, with a portrait of her face on the left.
Woman modeling in a yellow, white, and black color-block dress, standing with her head tilted down and hands on hips, smiling for a Sono Bello ad.
Female Sono Bello professional surgeon holding a large, yellow, piece of 5 pounds of fat in a clinical setting.
Smiling woman modeling in a red swimsuit with long, wavy hair standing by a pool, holding a white towel, backyard with patio furniture in the background for a Sono Bello ad.